Dr. Ajai Pal Sharma
Assistant Professor
Department of Management Studies
Central University of Haryana
India
Biography
Dr. Ajai Pal Sharma Assistant Professor Department of Management Studies
Research Interest
Major: Marketing Management, Services Marketing, Marketing Research, Consumer Behavior, CRM, Rural Marketing. Minor: HRM, HRD and Organizational Behavior
Publications
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“Broadband and E-Governance†in Conference Proceedings with ISBN 978-93-85000-59-1 of International Conference on “Make in India†Through Sustainable Development: Achieving Inclusive Growth†conducted on 5-6th February 2016 by Bharati Vidyapeeth Deemed University, New Delhi.
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“Market Forces and Changing Behaviour of Media Houses: An Analytical Study†in Journal of Central University of Haryana: An International Multidisciplinary Refereed Research Journal with ISBN 2348-3377 in March 2015 Vol 02.
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“Antecedents of Broadband Adoption in Haryana: An Evaluation†in Journal of Central University of Haryana: An International Multidisciplinary Refereed Research Journal with ISBN 2348-3377 in March 2016 Vol 03.