Ashok V K
Director Marketing Oncology India
Marketing
Dr Reddys Laboratories
India
Biography
In a results-focused and insightful career of 22+ years, I have built up expertise in business growth and development, strategy planning, sales and marketing, key account management, medico marketing, stakeholder management, new product development and team management. Over the years, I have been associated with reputed pharmaceutical industry leaders such as Dr Reddy’s, Novartis & Fulford India. Possess hands-on experience in the various facets of sales & marketing and demonstrated excellence across all key areas of strategy development, business growth, setting up/turning around of business lines/therapeutic areas, new product development, launching of products/marketing campaigns, tie ups with business partners/institutes, creation of product/brand awareness and brand building, KOL management, project management, due diligence and compliances. Adept at the entire product life cycle management from registration to development to marketing to commercialization/monetization.
Research Interest
Pharmaceutical