Dr. Utkal Khandelwal
Assistant Professor
Institute of Business Management
GLA University
India
Biography
Dr. Utkal Khandelwal is Assistant Professor in Institute of Business Management of GLA University.
Research Interest
Business Management
Publications
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Khandelwal, U. & Bajpai, N. (2015). Measuring Consumer Attitude through Marketing Dimensions: A Comparative Study between Metro and Non-metro Cities. Jindal Journal of Business Research, 2(2), 1–19.
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Khandelwal, U., Bajai, N. and Khandelwal, A. (2016). The influence of consumers’ past use experience on consumer attitude. Prastuti Journal of Management and Research, 4(1), 40-51.
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Khandelwal, U., Bajpai, N., Tripathi, V. and Yadav, S. (2016). Intention to purchase hybrid car in India: A study. Indian Journal of Marketing, 46(8), 37-50.
