Biplab Datta
Associate Professor
Vinod Gupta School of Management
Indian Institute of Technology (IIT) Kharagpur
India
Biography
Associate Professor, Vinod Gupta School of Management, IIT, Kharagpur, India.
Research Interest
Leadership Social Media Marketing [eWOM] Customer Relationship Management Services Marketing
Publications
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Reducing Dwell Time Related to Clearing and Forwarding of Export and Import Goods at Kolkata Sea and Air Ports by Koley S., Datta B. , Mukherjee S. Foreign Trade Review 51 298-327 (2016)
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Modeling and Promoting Organic Food Purchase by Ghosh S., Datta B. , Barai P. Journal of Food Products Marketing 22 623-642 (2016)
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How Can Diversity Lead to Innovation? by Datta B. Journal of Leadership Studies 10 60-61 (2016)
