Mr. Vikram Sakhuja

Biography

Mr. Vikram Sakhuja (55 years) is an engineer from IIT Delhi, with an MBA from IIM Calcutta. Mr. Sakhuja joined Procter & Gamble in 1988 and held positions in Marketing Research and Media over a period of 8 years. He then joined Coca-Cola where over 5 years he went on to manage the brand marketing portfolio. Mr. Sakhuja spent a year with the Star TV Network (Newscorp) setting up their marketing department as the Executive VP Marketing for India. From 2002 onwards he has been with GroupM. He began his association as the Managing Director of MindShare Fulcrum, went on to become the Managing Director of MindShare South Asia and then he was the CEO of GroupM South Asia for 6 years. Therefore, he took up global role of world wide CEO for Maxus for two years, following which he was GroupM’s Global Strategic Development Officer, with a remit of driving data and technology deeper into the Media practice. In the year 2016, he has partnered with Mr. Sam Balsara to be the Group CEO of Madison Media and OOH. Mr. Sakhuja served several industry body boards/ committees including ASCI, ABC, RSCI, BARC, AAAI committees with ISA, INS and IBF, and chairs FICCI’s Marketing committees. He has consistently been voted the 2nd most influential person in Indian Media by the Economic Times. He joined our Board as an Independent Director on April 15, 2016.

Research Interest

Mr. Sakhuja served several industry body boards/ committees including ASCI, ABC, RSCI, BARC, AAAI committees with ISA, INS and IBF, and chairs FICCI’s Marketing committees. He has consistently been voted the 2nd most influential person in Indian Media by the Economic Times. He joined our Board as an Independent Director on April 15, 2016