Ramesh Narasimhan
Senior Professor
Business Management
Narsee Monjee Institute of Management and Higher Studies
India
Biography
Prof. Ramesh had worked in L&T-a technology-based established corporation, and later in a digital start-up venture, before joining the academia. Prof. Ramesh has since been teaching Marketing and Technology Management. He has conducted Executive Development Programs for Mahyco, BHEL, Oracle etc. Prof. Ramesh has conducted research in the area of technology management sponsored by Department of Scientific & Industrial Research (DSIR) and the Department of Science & Technology (DST) – agencies of the Government of India. Prof.Ramesh has also engaged in research for the Indo-Korea Science & Technology Centre (IKST), Bangalore. He has co-authored two teaching cases on strategic marketing and brand management, published by the ISB-Ivey Publishing. Another co-authored case on e-Governance has been published in the Journal of Information Technology Teaching cases, Palgrave Macmillan, UK.Presently Prof.Ramesh is working as an Sr.Professor at the School of Business at SVKM’s Narsee Monjee Institute of Management Studies (a Deemed-to-be University), at Bangalore. He teaches Strategic Marketing using the Markstrat Simulation platform, Marketing Implementation, Business Marketing, Business Simulation and Technology Management.
Research Interest
e-Governance, Public Private Partnership & Cross-Sector Collaboration
Publications
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Ramesh, N. 2007. Linking technology to the market. PES Business Review, Vol.2, Issue2 , June 2007
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Madhuchhanda Das & Ramesh N. 2011. Project Nemmadi:bytes & bites of e-Governance in Karnataka, India , JITTC , UK.
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Barnabas N. & Ramesh N.2011.Vibhava Chemicals: Searching for a cleaner space has been published as a teaching case by Richard Ivey School , University of Western Ontario , Canada
