Dilip Kumar Madugula
Senior Analyst
Medical
 Novartis..
India
Biography
Working as a Senior Web Analyst, part of project team with multiple projects. Having 4 years of experience in web analytics and online marketing strategies. Analyze various web metrics and derive ways to improve site experience and conversions. Validate existing site tags and recommend new ones for optimized data gathering. Carried out varied Web Analytics report generation for multiple clients using Google Analytics and Omniture Site Catalyst
Research Interest
Website Analysis, Collecting data from analytics tools like Google Analytics, Web Trends & Omniture Site catalyst
