Nagendra Prasad K
Group Head- Forecasting,
Business Administration-marketing
 Novartis..
India
Biography
Nagendra Prasad K is working as Group Head-Forecasting in novartis. he completed his master's degree in M.B.A in Marketing at univeristy of Pune. His work experience includes Group Head - Forecasting Company NameNovartis Dates EmployedJan 2016 – Present Employment Duration1 yr 9 mos LocationHyderabad Area, India Merck Leader-Operations, Global Centre for Analytics and Forecasting Company NameMerck Dates EmployedApr 2012 – Dec 2015 Employment Duration3 yrs 9 mos LocationPune area, India Merck Head Business Intelligence, India Company NameMerck Dates EmployedJan 2009 – Mar 2012 Employment Duration3 yrs 3 mos LocationGurgaon, India, Mumbai Area, India, Responsible for Marketing Research, Sales Force Excellence and Sales Force Automation Also responsible for setting up a Global Centre for Analytics in India HDFC Real Estate Research Company NameHDFC Dates EmployedOct 2007 – Jan 2009 Employment Duration1 yr 4 mos Sep 07- Jan 09: Spearheaded the Real Estate Research (right from conception to execution)- Developed a model to size the market in terms of demand and supply on a continuum (A unique model for the industry). This is a good decision support tool for all Real Estate related decision making incl: Investments, Funding, Pricing, Product configuration etc... HDFC Marketing Research Company NameHDFC Dates EmployedJun 2005 – Sep 2007 Employment Duration2 yrs 4 mos LocationMumbai Area, India Jun 05-Sep07: Market Research head for Home Loan portfolio for HDFC. Provide insights into new product development, service delivery processes, micro marketing activities and the brand imager sanofi-aventis Marketing Research Company Namesanofi-aventis Dates EmployedOct 2002 – Jun 2005 Employment Duration2 yrs 9 mos LocationMumbai Area, India Managed marketing research activities. Key activities included devising research studies for various brands, executing them and delivering insights to shape and refine marketing strategies and programs. In the process the company created some wonderful blockbusters like Cardace, Lantus, Clexane, Allegra, Amaryl, Combiflam and lot more ... Even peers envy these TNS Sr Research Exec Company NameTNS Dates EmployedApr 1999 – Sep 2001 Employment Duration2 yrs 6 mos LocationMumbai Area, India With MBL RCG and TNS Mode; both of them now part of TNS India. Managing Research projects across various blue chip clients in multiple sectors
Research Interest
Market management of drugs
