Bijal Zaveri

Biography

Dr. Bijal Zaveri, Dean,Faculty of Management Studies & Director of Parul Institute of Management & Research, has 10 years of teaching and 1 year of industry experience. She has done her PhD from M S University, Baroda in the area of Online Marketing and currently teaches Marketing Management programmes. Her research interest includes Marketing, Advertisement, Communication and E-commerce. She has published 12 papers in national journals (viz; IIM Indore, NITIE Bombay, Symbiosis) and 3 in International Journals (viz MICA and IGI Global) and 9 in the form of book proceeding viz., Tata McGraw Hill, Excel, Macmillan Publishers and 2 papers in Edited book. She has published book on E-marketing in the year 2012. She has presented various papers in 30 international and national conferences and attended 12 workshops and FDPs. She won national level case writing competition at Shri Ram Group of Colleges at New Delhi. She is a registered PhD Guide and PhD Supervisor at Gujarat Technological University.

Research Interest

Dr. Zaveri's research focuses on Team, Team Effectiveness, Organizational Development.