Kedar Rajadnye

Biography

Kedar Rajadnye is the President & COO of the Consumer Products business of Piramal Enterprises, one of the fastest growing self-care companies in India and is also responsible for the IT function of the Piramal Group. Kedar joined the Piramal Group in 2004 to head a vast portfolio of domestic pharmaceutical business. Since 2008, he has been responsible for the entire division which is consistently growing at a CAGR of 28%. Over the years in the Indian OTC market, it has moved up from rank 40 in 2007 to rank 7 in 2012. He has played an influential role in building brands such as Lacto Calamine, Saridon, Tetmsosol, Jungle Magic and QuikKool and has also been instrumental in the acquisitions and growth of i-pill and Caladryl. Today, most of the brands in the business are ranked at either No. 1 or No. 2 in their respective categories. Prior to joining the Group, Kedar has worked at Hindustan Unilever for 8 years in the sales and marketing division. He is an alumnus of Jamnalal Bajaj Institute of Management Studies and has also completed the Executive Development program at the Harvard Business School. Kedar is known to be a fitness freak and loves learning new skills. Over the last few years, he has learnt painting, playing tennis, ballroom dancing, cooking and more.

Research Interest

Dermatology