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Sanjeev Kumar Garg

Associate Professor
Management & Humanities
Sant Longowal Institute of Engineering and Technology
India

Biography

Designation: Associate Professor. Department: Management & Humanities. Educational Qualification: BE; MBA; PhD (Pursuing)

Research Interest

Management & Humanities

Publications

  • “Manufacturing Sector – Challenges faced by Indian Manufacturing Industry” in Gumbad Business Review Vol-5 No.2, June-2010

  • “Manufacturing Sector: Its role in Economy & Challenges faced by Indian Manufacturing Industry” in the national conference on precision manufacturing (NCPM) on 26-27 March, 2010 at SLIET, Longowal

  • “An Integral Approach towards Solid Waste Management” in the International Conference on URBANISM AND GREEN ARCHITECTURE” organized by NIT Hamirpur on Oct.30-31, 2010

  • “Business and corporate social responsibility- A key to social transformation” presented in International conference ICBM-2011 held on January 24 to 27, 2011 in Bangkok, Thailand.

  • “Social Entrepreneurship- A Mantra for Poverty Eradication” in presented in International conference ICBM-2011 held on January 24 to 27, 2011 in Bangkok, Thailand.

  • “Country of Origin(COO) image- its impact on FMCG brand names” in the International Conference on Materialism and Consumerism –A bliss or bane held on 26th march, 2011 in Punjab College of Technical Education, Ludhiana.

  • “Effect of Country of Origin on Product Brand Names- A Study of Indian Market” In the National Research Conference Proceedings held In Feb.2012 in SKN Singhad School of Business Management Pune

  • “Rural retailing- The second Green Revolution “ In the National Research Conference Proceedings held In Feb.2012 in SKN Singhad School of Business Management Pune

  • “Country of origin(COO) image – Its impact on FMCG brand names” International Management Conference on Materialism and Consumerism (IMCMC 2011), held in Punjab College of Technical Education Ludhiana (PCTE) Ludhiana, March 26, 2011.

  • 1. “Growing Importance of Corporate social responsibility in the international conference on Corporate Social Responsibility “Realities and Opportunities” held on April 25.2009 in Shree Attam Bhallav Jain college, Ludhiana

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