Sachin Sinha
Associate Professor
Business Management
Sharda University
India
Biography
In his career spanning 20 years, Dr Sachin Sinha has served on the faculty at different business schools and also worked in the field of corporate communications. His doctoral research is on the role of psychographics in consumer behaviour. His areas of interest include consumer psychology, marketing communications and brand research.
Research Interest
consumer psychology, marketing communications and brand research
Publications
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J Int Soc Prev Community Dent. 2014 Sep;4(3):149-53. doi: 10.4103/2231-0762.142011. Effect of tetracycline HCl in the treatment of chronic periodontitis - A clinical study.
