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Dr. Kuldeep Chand Rojhe

Associate Professor
School of Business Management
Shoolini University
India

Biography

A blend of experience in corporate world and academics, Kuldeep Rojhe research focuses on customer orientation with an aim to enable organizations in achieving customer delight with an in-depth understanding of the complaining behavior. Through his studies, he looks to answer key questions such as: What actually motivates customers to complain; what are their complaining reactions; how small acts create satisfaction and what are the implications of customer complaining on continuity and business. He is involved with consultancy to various organizations and is visiting faculty to many institutions and universities. Academic Degrees PhD Customer Complaining Behaviour (Thesis Submitted); MBA (Marketing & IT), Himachal Pradesh University, Shimla; Master of Mass Communications, Guru Jambheshwar University; PGJMC, IGNOU, DSM, AIIMAS, Chennai. Professional Experience Associate Professor, School of Business Management, Shoolini University (2009-Present); School of Business Management, SILB (2008-2009); Business Partner, ICICI Prudential Life Insurance Co Ltd (2007-2008); Manager Operations, Blessings Healthcare Pvt Ltd (2006- 2007); Head of the Department, SILB –BBA (2005-2006); Faculty in Management and Mass Communications, MSPICM (2003-2005); Marketing Executive, SSI (2002-2003); ICICI Home Loans (1999-2000). Awards & Honours Certificate of Merit for outstanding performance in the department at SILB.

Research Interest

Business Management

Publications

  • System design for eliminating delay in yardages for Vardhman Textiles, Baddi, District Solan.

  • Market survey on “Effectiveness of Newspaper Inserts” for Airtel.

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