K.syam Sundar
Associate Professor
Management Studies
Vignan's University
India
Biography
K.Syam Sundar is currently working as a Associate Professor in the Department of Management Studies, Vignan's University, India. His research interests includes Marketing. He has authored of many research articles/books related to Marketing.
Research Interest
Marketing.
Publications
-
A study on Identification of facts influencing the rural people through television advertisements in the selection of products & services.
-
A study on "The opinion of the Rural people towards effectiveness of advertisement on television" with special reference to Guntur district, A.P, India -In International Journal of Commerce & Management Studies.
