P. Saritha
ASSISTANT PROFESSOR
Department of Business Management
Yogi Vemana University
India
Biography
7 years as an Assistant Professor,9 years as an Academic Consultant
Research Interest
Finance, Marketing, HRM and Management
Publications
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“Micro Women Entrepreneurship : A Study on YSR District, A.P. Indiaâ€, ARASH - An International Bi-annual Referred Research Journal, Allahabad, July 2011, Vol.I, No.2, pp. 26-34, ISSN : 2231-2072.
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“Stress in Teaching Employees of Private Engineering Colleges at Tirupati Region in Andhra Pradesh, Indiaâ€, JS International Journal of Social Science, New Delhi, July 2011, Vol.I, Issue.1, p. 36-41, ISSN : 2249-1538.
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“Marketing Strategies of Commercial Banks – A Study on SBI and ING Vysya Bank in Kadapa Corporationâ€, An International Journal of Asian-Pacific Business Review, Jan-March 2011, Vol.VII, No.1, p. 87-95, ISSN : 0973-2470.