Mr. Mark Lubkeman
Managing Director
Business
BCG
Ireland
Biography
Mark Lubkeman is the Western US leader for health care and a core member of the Health Care and Marketing, Sales & Pricing practices at The Boston Consulting Group. Since joining the firm in 2001, Mark has focused his client work on the biotech, pharma, and medical device industries, as well as the overall health-care sector. He has worked in BCG's Los Angeles and Zurich offices. He has built extensive global experience helping clients achieve competitive advantage by developing and implementing winning corporate and commercial strategies, capabilities, and organizations. Before joining BCG, Mark headed the Los Angeles office of the Monitor Group. He was also a captain in US Army Military Intelligence Corp.
Research Interest
AREAS OF EXPERTISE Cost-and-productivity improvement Postmerger integration Growth strategy Sales and marketing effectiveness
