Bernadette Naughton
Lecturer
Business
Waterford Institute of Technology
Ireland
Biography
Lecturer and Researcher in Business Information Systems (BIS) Project Supervisor Work Placement Mentor Programme and Module Development in BIS Member of School of Business Internal Programmatic Review Groups Moodle Coordinator for School of Business Staff Training Student Induction Member of External Programmatic Review Groups including Quality and Qualifications Ireland (QQI) External Examiner CIMA – Lecturer in Enterprise Management on a blended learning programme for the Chartered Institute of Management Accountants in conjunction with WIT Web and Digital Marketing Consultancy.
Research Interest
MIS, Digital Marketing, SEO and Analytics, E-Business, Digital Economy, Data Analytics, Digital Media, Web Development and Print Media Advertising.