Alessandro Rosso

Biography

Alessandro Rosso Group was founded in 2002 by a group of professionals with thirty years experience in the incentive travel market. Today it is a market leader with more than 20 group companies, offering diversified products and services: from incentive travel to team-building events, from conferences to communication projects, from event organization to medical-scientific congresses. Group strengths: • Excellent reputation attested to by the high rate of market loyalty. • Solid and reliable business structure enhanced by creative flair and the ability to anticipate market trends. • Competitive approach guaranteed by central purchasing office with strong contractual leverage, thanks to Group’s operating sales volume and consolidated network of selected suppliers. Alessandro Rosso Group has transformed its products and services into solutions designed to satisfy the needs of the modern business, providing clients with qualified and specific professional, financial-business, strategic and organizational tools.

Research Interest

Marketing