Borghini Stefania
Professor
Department of Marketing
Bocconi University
Italy
Biography
Dr. BORGHINI STEFANIA is affiliated to Department of Marketing, Bocconi University, where Dr. BORGHINI STEFANIA is currently working as Professor. Dr. BORGHINI STEFANIA has authored and co-authored several national and international publications and also working as a reviewer for reputed professional journals. Dr. BORGHINI STEFANIA is having an active association with different societies and academies around the world. Dr. BORGHINI STEFANIA made his mark in the scientific community with the contributions and widely recognition from honourable subject experts around the world. Dr. BORGHINI STEFANIA has received several awards for the contributions to the scientific community. Dr. BORGHINI STEFANIA major research interest involves Consumer Behavior. Symbolic Consumption. Kids marketing. Retailing. Business to Business Marketing and Communication..
Research Interest
Consumer Behavior. Symbolic Consumption. Kids marketing. Retailing. Business to Business Marketing and Communication.
Publications
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"Symbiotic Postures of Commercial Advertising and Street Art: Implications for Creativity, Symbiotic Postures of Commercial Advertising and Street Art: Implications for Creativity" (with Visconti L. M., Anderson L. e Sherry J. F. Jr), Journal of Advertising, forthcoming 2010
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"Street Art, Sweet Art? The reclamation of Public Place", (with Visconti L. M., Anderson L. e Sherry J. F. Jr), Journal of Consumer research, forthcoming October 2010
