Pierluigi Ricciardella
Manager
C & K MARKETING PTE LTD
Italy
Biography
Extensive experience of Sales and Marketing within the Medical Device and Pharma Industry, in multinational companies. • Manager of large teams : distributors, agents , direct sales force. • Manager of Marketing department • Full P&L responsibility. • Manager of Key Opinion Leaders and scientific society • Streamlined product portfolio and defined pricing strategy. • Launched new products, marketing and KOL programs to drive sales and profit growth.
Research Interest
Sales and Marketing