Carlo Silenzi
Global Account Director at Kantar Health, Managing Director
Kantar Health Srl
Italy
Biography
Member of Kantar Health Executive Committee, Managing Director at Kantar Health Italy and Global Account Director. I have reached a notable local and international experience in marketing and market research business management, providing consulting services to major pharmaceutical companies, advising on Segmentation, Targeting, Sales Force Allocation, Sales Force Sizing, Forcasting, ad hoc analyses. Good coordination skills gained leading strategically important projects, as the start-up of Pharma marketing insight business in TNS.
Research Interest
Member of Kantar Health Executive Committee, Managing Director at Kantar Health Italy and Global Account Director. I have reached a notable local and international experience in marketing and market research business management, providing consulting services to major pharmaceutical companies, advising on Segmentation, Targeting, Sales Force Allocation, Sales Force Sizing, Forcasting, ad hoc analyses. Good coordination skills gained leading strategically important projects, as the start-up of Pharma marketing insight business in TNS.
