Mario Noioso

Biography

 Engineer, technology enthusiast, inventor, digital transformation, AI, digital advisor @Microsoft, gamer, bassist, www since 90s. Digital Transformation can be a buzzword or a real disruption, I have been an Architect for at least the last 8 years and a specialist and developer before. When the new coming technologies enables new business models, I switch my consultancy approach from a technology-first approach to a business driven approach, where customer experience and data culture are the first aspects to manage and deal with. Today my job consists in supporting organization to create a full program of change, design the activities, identify the best business model, optimize operation and think jointly on how technology can transform their products and services. In today's world we should sell experience made by wonderful smart product and services, solving problems of everyday life. Technologies is the invisible enabler that simplify our life. I am a technical passionate person, I acted as pioneer in the cognitive computing area and IoT, using Watson first and now Cortana to help customers tailor services to their businesses, integrate into their core systems, and jump-start efforts to develop new solutions and offerings. I've been making successful presentations to large audiences for years about Watson, Internet Of Things, Visual Recognition, BOT, Social Network integration, Cloud and Cognitive Computing. "I had always been fascinated with computers. I took my first Commodore computer on 1982, my first Microsoft experience was about Dos 3.0 emulated on AMIGA 500. Since Windows 95 I surf the web. I feel very lucky to be able to call my passion my job :-)”

Research Interest

 As Digital Advisor at Microsoft Italy, I have two main goals: 1. work with Customers to Dream, Design and Deliver Digital Transformation through market disruption; hold the business conversation that leads their Customers to adopt new transformational solutions powered by Microsoft’s cloud solutions; have a stronger emphasis on engaging with Business Decision Makers and to continue to drive new innovation motions as well as help Customer realize the value of existing industry and horizontal Digital Transformation solutions. 2. help to reshape Microsoft's positioning (how is perceived by the ecosystem) acting on how we establish mutually profitable & trusted relations with our customers redesigning the motion shifting from a product-centered approach to a consultative, customer-centric relation.