Ilenia Confente
Associate Professor
Department of business administration
University of Vermont
Italy
Biography
Dr. Ilenia Confente is currently working as a Associate Professor in the Department of Department of business administration, University of Verona , Italy. His research interests includes The research team works on following topics:supply chain management, marketing B2B, risk management, commodity price volatility management , customer value, returns managament and reverse logistics, social media marketing, supply chain sustainability, word of mouth (on line & off line), customer service.. He /she is serving as an editorial member and reviewer of several international reputed journals. Dr. Ilenia Confente is the member of many international affiliations. He/ She has successfully completed his Administrative responsibilities. He /she has authored of many research articles/books related to The research team works on following topics:supply chain management, marketing B2B, risk management, commodity price volatility management , customer value, returns managament and reverse logistics, social media marketing, supply chain sustainability, word of mouth (on line & off line), customer service..
Research Interest
The research team works on following topics:supply chain management, marketing B2B, risk management, commodity price volatility management , customer value, returns managament and reverse logistics, social media marketing, supply chain sustainability, word of mouth (on line & off line), customer service.
Publications
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Russo I, Confente I, Gligor DM, Autry CW. To be or not to be (loyal): Is there a recipe for customer loyalty in the B2B context?. Journal of Business Research. 2016 Feb 29;69(2):888-96.
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Confente I. Il word of mouth. L'evoluzione del comportamento del consumatore nell'era digitale. Giuffrè Editore; 2012.
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Confente I. Twentyâ€five years of wordâ€ofâ€mouth studies: A critical review of tourism research. International Journal of Tourism Research. 2015 Nov 1;17(6):613-24.