Kevin Bailey

Biography

Kevin Bailey is President of VF’s Asia-Pacific Region. In this role, Bailey is responsible for overseeing the continued growth of VF’s brands across Asia and the Pacific, including the licensing, distributor and direct relationships  Bailey has more than 25 years of brand leadership and retail experience, 13 of which have been with VF. Prior to his current role, Bailey served as President of VF’s Action Sports and Outdoor/Action Sports, Canada, Mexico and Central/South America businesses. He was also responsible for the Vans®, Eagle Creek® and Reef® brands. He previously served as President of Vans® from 2009 – 2016, during which timerevenue for the brand more than doubled to $2.2 billion. Bailey started his VF career at Vans® as Vice President of Retail, a role he was in when Vanswas acquired by VF in 2004. He has held a number of leadership roles throughout his career. Bailey was Executive Vice President of Lucky Brand, a division of Fifth & Pacific,. and served as Director of Retail Operations for Nike, where he was responsible for overseeing Niketowns and Factory Outlets. Earlier in his career, Bailey held various retail operations and marketing roles with Early Learning Centers, Banana Republic and American Eagle Outfitters. Bailey attended the University of Vermont and Rutgers University. He serves on the Board of Directors of the Two Ten Foundation. 

Research Interest

 Business