Laila Y. Al-laham

Biography

B.Sc. Pharmacy.  Expert in studying the market needs and challenges in term of customers’ needs and desires and competitors. Accordingly, gives recommendations on the nature and scope of present and future product lines by reviewing product specifications and requirements also appraising new products ideas and packaging changes. Expert in creating meaningful messages through words, ideas, images and names to deliver all the information about the product. Prepare promotion materials including brochures, posters and flyers. Expert in building up product knowledge, positioning of products and training for medical representative

Research Interest

Clinical, Pharma