Joshua Woodard

Biography

Dr. Woodard is an assistant professor and the Zaitz Family Faculty Fellow of Agricultural Business and Finance. His work focuses primarily on risk and policy issues in agricultural finance including risk management, banking, and insurance, with special emphases on empirical applications, spatial data analysis, weather risk, and large scale data analysis. He also specializes in the design, analysis, and evaluation of insurance programs, and has developed several crop insurance products currently sold in the market. He is the founder of Ag-Analytics.org, a live open data/open source data integration and automation platform. He teaches financial analytics, agricultural banking, and agricultural finance, and also oversees the Farm Credit Fellows program. He has published in a wide variety of journals in agricultural finance and economics, risk management, and insurance, and is also an authorized Expert Reviewer Underwriter for the Federal Crop Insurance Corporation to review plans of insurance for USDA and the Federal Crop Insurance Program. He also serves in a variety of leadership roles within professional associations

Research Interest

David’s research focuses on social influences on consumer behavior, self-presentation in the marketplace, word-of-mouth communications, and consumer competition. His research has been published in the Journal of Consumer Research, Journal of Consumer Psychology, the Journal of Public Policy and Marketing, and other academic journals and book chapters. His paper on ridicule as a mechanism for consumer socialization was a finalist for the JCR best paper award in 2009 and his paper (with Grant Packard) on knowledge signaling in consumer word-of-mouth won the best competitive paper award at the 2011 Society for Consumer Psychology Conference