Cik Noreina Binti Kepal
Assistant Professor
Department of Technology Management and Business
Universiti Tun Hussein Onn Malaysia
Malaysia
Biography
CIK NOREINA BINTI KEPAL is working as Assistant Professor in Department of Technology Management and Business in universiti Tun Hussein Onn Malasiya.
Research Interest
1. Retail Trends 2. Branding and Packaging 3. Integrated Marketing Communication
Publications
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ulius Chia , Amran Harun, Abdul Wahid Mohd Kassim,David Martin,Noreina Kepal (2016) Understanding Factors That Influence House Purchase Intention Among Consumers In Kota Kinabalu : An Application Of Buyer Behavior Model Theory, JOURNAL OF TECHNOLOGY MANAGEMENT AND BUSINESS, UTHM , 12, 5.
