Ronald De Jong
Executive Vice President
marketing and sales
Philips
Netherlands
Biography
As Chief Market Leader, Ronald led the transformation of Philips’ market organization under the global Accelerate! program in 2011 with the objective of building more entrepreneurial market and country organizations; improving customer focus by generating deep market and customer insights; developing local business opportunities by co-creating locally relevant propositions with customers and helping drive the company’s approach to winning more long-term strategic partnerships. Since 2014 Ronald has been Chairman of the board of the Philips Foundation, set up to enable lasting social change in disadvantaged communities and access to healthcare through the application of innovation, talent and resources provided by Philips.
Research Interest
Business Administration | applied science | entrepreneurial market
