Dr Tony Garry
Senior Lecturer
Marketing
Otago University
New Zealand
Biography
Dr Tony Garry, Senior Lecturer BA (Hons), DipM, MSc, PGCE, PhD, MCIM, Chartered Marketer
Research Interest
Dr Tony Garry’s primary research interests are in the areas of service and relational marketing
Publications
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Garry, T., & Harwood, T. (2017). Exploring consumer associations between corporate reputation, corporate sustainability, and product attributes within utilitarian market contexts. International Studies of Management & Organization, 47(3), 258-275. doi: 10.1080/00208825.2017.1318021
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Waseem, D., Biggemann, S., & Garry, T. (2017). Value co-creation: The role of actor competence. Industrial Marketing Management. Advance online publication. doi: 10.1016/j.indmarman.2017.07.005
