Iman Mohamed Mohamed Zahra
Sultan Qaboos University
Dr. Iman Mohamed Mohamed Zahra is a Public Relations & Advertising Assistant Professor
Public Relations, Advertising, Integrated Marketing Communications, Branding, Intercultural Communication Studies
"Integrated Marketing Communications practice in Egypt", United Nations Educational, Scientific and Cultural Organisation (UNESCO) Special Publication in tribute of "Half a Century of Communication Research in Egypt: Current and Future Trends", 2011
" PR Research in The Arab World: Historical Overview and Futuristic Perspectives with a special focus on PR research status in The Sultanate of Oman ", publishing in progress.
"Integrated Marketing Communications(IMC): A Comparative study of Arabic and International Research Literature With a Special Focus on The Sultanate of Oman",publishing in progress