Asima Faisal
Head
Medicine
Institute of Business Management (IoBM)
Pakistan
Biography
Dr. Asima Faisal, Head of Department, holds an MPHIL in Business Management, MBA in Health Management From IoBM and MBBS from Sind Medical College. She is currently pursuing for her PhD program in Business Management at IoBM. She has more than 20 years of experience in the health industry serving in diverse areas of health management. She was Director Media and Marketing and later Director Programs for the Institute of Health Management (IHM) at Dow University of Health Sciences (DUHS). Dr. Asima was associated with Sind Education Foundation where she arranged health Camps and health Trainings of Teachers (TOTs) all over Sind. She has been actively involved in CSR activities like free Health camps, flood relief, disaster management activities and conducting TV shows on various medical and health management issues of the society. She was also affiliated with South City Hospital in sharing her expertise in managerial and administrative areas. She is a member of the subject committee for pharmaceutical representatives training and assessment from the National Testing Service (NTS). She was sent as a Counselor for the British High Commission to Universities in the United Kingdom for pursuing avenues of internationalization of higher education. Being a Certified Master Trainer from Navitus, she has also done consultancies for health education in GlaxoSmithKline, for their Continuing Medical Education programs (CME) all over Pakistan. Added to her credentials, on an academic front, she has presented at various international forums in India and Japan, Boston and Rome etc.
Research Interest
Clinical Research Healthcare Management ,EMR ,Healthcare Information Technology ,Surgery , Physicians ,Medical Imaging ,Radiology ,Digital Imaging ,Managed Care