Rafia Alvi
APMA Region Brand Lead
Medicine
Novartis
Pakistan
Biography
Experienced Brand Lead with a demonstrated history of working in the pharmaceuticals industry. Skilled in Market Research, Management, Marketing Strategy, Sales Effectiveness, and Market Analysis. Strong consulting professional with a Programme on Marketing in the Digital Age focused in Digital Marketing from Lahore University of Management Sciences.
Research Interest
Sales Effectiveness ,Management ,Market Access ,Product Launch, Oncology,Business Planning ,Hospital Sales ,Neurology ,Biotechnology
