Ash Brar
Managing Director
Business and Management
ADDEDVALUE
Poland
Biography
Ash Brar joined Added Value in May 2012 having previously worked as a management consultant for a wide range of multi-nationals, including InterContinental Hotels Group, Japan Tobacco, Diageo, McCormick, British Airways and Sony. Ash specializes in developing portfolio & brand strategy and innovation; with experience ranging from packaged goods and pharmaceuticals through to financial services and government departments. Since joining Added Value, Ash has spent a lot of time partnering with a beer manufacturer to facilitate their portfolio planning process across 12 APAC markets, launch 4 new brands, enter 1 new market and has identified sales & marketing best practice for mainstream and premium beer brands.
Research Interest
Business and Management
