Lawrence Hutter

Biography

Lawrence Hutter is the co-head of Alvarez & Marsal’s Corporate Performance Improvement team in Europe, providing performance diagnostic and improvement services to leading companies. He brings more than 30 years of experience working with some of the world’s best-known global businesses on a wide array of strategic business performance improvement initiatives across multiple industry sectors including retail, consumer products, food and beverage, tobacco, telecommunications, publishing and professional services. Mr. Hutter specializes in developing and executing strategies for performance improvement in areas such as winning business operating models, market segmentation and modeling, pricing and demand spend investment optimization, regulatory strategy, channel / account development and end-to-end value chain optimization. Mr. Hutter has a strong track record of working with consumer-facing businesses to address the major opportunities and challenges they face, such as the need to take full advantage of the digital revolution rather than be overwhelmed by it, to re-think physical infrastructure in an increasingly multi-channel world, to re-ignite profitable growth in challenging markets such as Europe, to achieve world-class cost-efficiency, to reduce adverse environmental impacts and to ensure absolute supply chain integrity and compliance with increasingly tough customer and regulatory demands. His accomplishments include leading the team that assisted the World Economic Forum for three years with its programme to help the CEOs of the world’s leading global consumer focused businesses place sustainability at the heart of their value creation models. Prior to joining A&M, Mr. Hutter served as Global Head of Deloitte’s retail, consumer products and hospitality practice. He began his career at Andersen Consulting before setting up his own business performance improvement practice, which was subsequently acquired by Deloitte. Mr. Hutter earned a first-class honors degree in chemistry from Balliol College, University of Oxford. He is well known in the consumer business industry and speaks frequently at major industry conferences around the world. He is a member of the Institute of Management Consultants, the Institute of Directors, the Chartered Institute of Logistics and Transportation and has recently retired from the Supervisory Board of GS1 (U.K.), the global trading standards organization.

Research Interest

Lawrence Hutter has 30+ years of experience working with some of the world’s best-known global businesses on a wide array of strategic business performance improvement initiatives across multiple industry sectors