Michał Matukin

Biography

 I'm a social psychologist and I've been working in marketing research based on cutting-edge, neuroscientific research methods since 2007. Currently, I'm holding a position of Scientific Director at NEUROHM. I’m leading the Research and Development Department at NEUROHM. During my work I led cross-cultural research projects in many countries like US,UK, Australia, Russia and Japan. I'm a member of the European Advertising Academy and European Social Cognition Network. I’ve gave speeches at many prestigious international conferences in: Spain, Poland, Egypt, Germany, Czech Republic and Austria. My research focuses on affective neuroscience applied to marketing In my work I cooperate also with Universities and Academic professionals in order to enhance our understanding of human behavior and decision making.communications, including issues emerging from the application of high technologies such as electroencephalography, electromyography, and galvanic skin response. I believe my experience and background give me a strong fundaments to became a part of NMSBA as a local chair for Poland.

Research Interest

 business development