Marta Uva

Biography

 Marta has an extensive and diversified career.  Prior to TIMWE, she worked for Procter & Gamble, for the last 20 years, where she performed different roles, from Finance to Brand Operations. More recently, she was P&G Portugal Director of External Relations, Brand Operations, Shopper Marketing and also responsible for handling the team of Marketing Purchases. She had additional responsibilities in managing the External Relations and Mass Media of 2 autonomous P&G companies (Wella Salon Professional and P&G Prestige, respectively). Marta has a degree in Business Administration from the Catholic University of Portugal, in Lisbon.

Research Interest

 managing the External Relations and Mass Media