Charan, Ashok
Assoc Professor
Marketing
National University of Singapore
Singapore
Biography
Ashok Charan has over 27 years of experience in general management, marketing, corporate planning, business development and market research. Ashok joined the NUS Business School, Marketing Department as Practice Associate Professor in July 2009 after working at Nielsen for 15 years. At Nielsen, he assumed a number of roles including Managing Director for Singapore and Regional Area Client Director – Asia Pacific. Prior to Nielsen, Ashok worked at Hindustan Lever, India in Business Research.
Research Interest
Marketing Analytics, Business Simulation, Market Research.
