Global

Orthopaedics Experts

Benjamin Ping


Brand Director, Oncology, Emerging Markets
Pfizer
Singapore

Biography

An Individual who is passionate about oncology; highly analytical, strategic and with a strong track record of getting things done. Having spent >10 years in pharmaceuticals (Majority in Oncology), my current role as the Senior Brand Lead, Emerging markets revolves around 3 main areas of focus • Acting as the conduit between global and countries; distilling implications relevant to EM for local marketers; developing/adapting content for markets to implement • Support launch preparations and launch execution • Drive regional strategies and tactical plans to leverage experience and synergies across the broad geographical span A hunger to constantly learn coupled with a strong determination to succeed pushes me to challenge both the status quo and myself. More importantly, this provides a focus for getting things done.

Research Interest

Oncology, Marketing

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