Ludi Koekemoer
Business Management
Monash South Africa
South Africa
Biography
Served on the ASA (Advertising Standards Authority) for more than 15 years. Served on the SA Consumer Council for six years. Served on the AAA and ACA (Association for Communication and Advertising) Boards for 15 years. International and national judge of advertising and local marketing awards Professional bodies/associations. Chairperson of the Marketing Association’s Professional Designation Board. Member of AAA (American Advertising Academy).
Research Interest
Ludi is a seasoned researcher with specific focus on advertising, marketing, brand management, customer service, consumer trends and innovation.
