Jaime Veiga
Professor
Department of Economics
IE University
Spain
Biography
Chemical Engineering, Universidad de Santiago de Compostela, Spain. Jaime started his career as R&D Chemical Engineer at Procter & Gamble, in Brussels. On 2009 he’s assigned as Market Research Senior Manager Western Europe at Procter & Gamble, where he manages a team of experts on research at the point of sale. In 2011 he comes back to Madrid as Shopper Market Senior Manager, where he’s an expert on the shopper, working closely with sales teams and key distributors.
Research Interest
Business
