Carlos GarcÃa Pont
professor
Managerial Decision Sciences
IESE Business School Universidad de Navarra
Spain
Biography
Carlos García Pont is professor in the Marketing Department and director of the MBA Program. His work places special emphasis on the importance of alliances in understanding competitive strategy, the organizational needs of market-oriented organizations in industrial markets and subsidiary strategy in global corporations. He has also done work in the areas of strategic management and marketing strategy. Prof. García Pont has had extensive experience with both local and multinational organizations in his consulting activities.
Research Interest
Areas of Interest * Strategic management: business development and strategic assets * Building dynamic organizations * Strategic alliances * International management
Publications
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GarcÃa Pont, Carlos; Nohria, Nitin, "Local versus global mimetism: The dynamics of alliance formation in the automobile industry", Strategic Management Journal, Vol. 23, No. 4, 2002, pp 307 - 321
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GarcÃa Pont, Carlos; Canales, J. Ignacio; Noboa, F., "Subsidiary Strategy: The Embeddedness Component", Journal of Management Studies, Vol. 46, No. 2, 2009, pp 182 - 214
