Yago De La Cierva
professor
Managerial Decision Sciences
IESE Business School Universidad de Navarra
Spain
Biography
After his graduation in Law, Yago de la Cierva has dedicated all his professional life to the four branches of communications: journalism (he founded and directed the international TV news agency ROMEreports), corporate communication, university teaching and as a crisis consultant, with particular emphasis in educational institutions. After his experience as Executive Director of World Youth Day Madrid 2011, he also teaches "Event Organization" and "Communication Plan in an Event" at Universidad Rey Juan Carlos (Madrid). His professional interests are focused on crisis management, corporate communications in all its aspects, and large events organization as a communicational tool. His last book is "Comunicar en aguas turbulentas - Un enfoque ético a la comunicación de crisis" (Eunsa, 2015).
Research Interest
Managerial Decision Sciences