Yu-rong Lu
Assistant ProfessorÂ
International BusinessÂ
Chung Yuan Christian University
Taiwan
Biography
Yu-Rong Lu is working as assistent professor at Chung Yuan Christian University.Lu is Work Expert in academics.Lu teaching topics are Business Management, English Communication (I), Independent Study, International Business Management, International Business Management, International Business Management of Tourism Industry, International Marketing, International Marketing Management, International Marketing for Hospitality and Tourism, International marketing practice, Issue in Architectural Research, Management.
Research Interest
Lu, C., Chi, C., & Lu, C. Y. (2017). Sensation Seeking, Message Sensation Value, and Destinations: A Cross Cultural Comparison.   Journal of Hospitality & Tourism Research, 41 (3), 357-383.