Lin, Hsiang-chieh
Assistant Professor
Department of Internal Business
National Dong Hwa University
Taiwan
Biography
Lin Hsiang-Chieh is an Assistant Professor of Department of Internal Business of NDHU, Taiwan. He received his degree in Ph.D., from National Chiao Tung University. His teaching areas include Marketing Management, Industry Compititive Analysis, Consumer Behavior.
Research Interest
Marketing Management, Marketing Reserch, Services Marketing, Business strategy and management, Marketing Management , Marketing Analysis, Consumer Behavior, New Product Development and Management .
Publications
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China Telecom Research Institute Intellectual Property Database Management System (86.1 completed )
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Telecommunications business marketing information system ( Taiwan SAS-SUGI annual meeting, 80.7 cooperation completed )
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Research on the Space Creativity and Service Marketing of Taiwan Technical and Technical College Library ("2010 Cross-Strait Book and Information Symposium, Nanjing, China, 2010.7")
