Cai Shu Pei
Professor
Public Relations and Advertising
Shih Hsin University
Taiwan
Biography
Cai Shu Pei is working as professor at department of Public Relations and Advertising, Shih Hsin University, Taiwan Cai Shu Pei is working as professor at department of Public Relations and Advertising, Shih Hsin University, Taiwan
Research Interest
Public Opinion, Marketing and Marketing Research, Research Methods, PR Industry Management
