Tien Wang
Assistant Professor
Department of Marketing
University of Kang Ning
Taiwan
Biography
Ph.D Marketing, University of Texas at Arlington
Research Interest
Marketing Management Consumer Behavior International Marketing Management Market-Based Marketing Management
Publications
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Tien Wang; Ralph K. Yeh; Charlie Chen; Zorikto Tsydypov,2016,What drives electronic word-of-mouth on social networking sites? Perspectives of social capital and self-determination,Telematics & Informatics; Telematics & Informatics (SSCI)
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*Tien Wang; Trong Danh Duong; Charlie C. Chen,2016,Intention to Disclose Personal Information via Mobile Applications: A Privacy Calculus Perspective,International Journal of Information Management; International Journal of Information Management (SSCI)
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*Tien Wang,2017,Social Identity Dimensions and Consumer Behavior in Social Media,Asia Pacific Management Review; Asia Pacific Management Review (TSSCI)