Jeff Greene
VP Digital Strategy & Insights
Cancer
DRG Decision Resources Group
Turkey
Biography
Jeff Greene's digital journey began with a Texas Instruments 99/4A and a subscription to CompuServe. He's never looked back. A strategist, writer, speaker, and marketing innovator, Jeff has spent more than 20 years guiding clients into the digital age. For the past 8 years, he's worked with pharmaceutical manufacturers to evolve their multichannel approaches, harnessing the power of customer data to make programs and teams more effective. In his new role at DRG Digital, Jeff gets to dive headlong into several terabytes-worth of digital insights and real-world evidence. He plans to emerge with powerful opportunities for life sciences companies to accelerate their digital transformation.
Research Interest
Cancer