D Lola
Product Manager
Business & Management
EGIS Pharmaceuticals PLC
Ukraine
Biography
• Experienced in market research, business model development, MVP formation and launching new international products. • Competent in full cycle software development for the different platforms(WEB/Android/iOS) by using Agile methodologies(Scrum, Kanban, XP). • Skilled in the funnel optimization, additional monetization, multivariant testing. • Able to identify and analyze product's KPIs for developing business solutions to improve them. • Experienced in launching and managing of Ad campaigns, email marketing, push notifications, ASO. • Practice management of teams up to 25 co-workers (include recruitment, training, and dismissal of staff). • A supporter of Design thinking and Data-driven decision management.
Research Interest
Marketing Management, Mobile Marketing, Marketing Analytics, Product Management, Digital Marketing, Marketing Research
