Deviraj Gill
Lecturer
Faculty of Business and Law
De Montfort University
United Kingdom
Biography
Deviraj’s core teaching lies in the areas of branding, marketing research methods and e-marketing. She is also supervising MSc dissertations.
Research Interest
Marketing, Brand Portfolio, E-marketing, Research Methods for Marketers
Publications
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Gill D, Broderick A (2014) Brand Heritage and CSR Credentials: Discourse Analysis of M&S Reports. Critical Studies on Corporate Responsibility, Governance and Sustainability, 6: 179-199.
