John Byrom
Lecturer
Business School - Management Science and Marketing Division
University of Manchester
United Kingdom
Biography
John re-joined Manchester Business School (MBS) in 2012, having previously worked at Manchester School of Management, UMIST/MBS from 2003-2005. From 2005-2012 he was at the University of Tasmania, Australia. His time in Tasmania included a period as Head of the School of Management (2009-2011). John has extensive experience of teaching and learning, research, consultancy and administration in Business School settings. Much of his work in recent years has been in aspects of international and transnational education: including programme leadership and administration, teaching and supervising via blended/distance learning modes, quality assurance, external examining, and marketing and student recruitment. John is also Programme Director of the School’s BSc (Hons) Management degree which is delivered in Singapore in collaboration with the Singapore Institute of Management (SIM).
Research Interest
Reflecting his academic background in geography and marketing, John’s research interests are concerned with the relationships that exist between organisations/consumers and their broader environments. The context for much of this research has been the retail sector and includes studies of locational planning, independent retailing and retail history. He has published over 25 refereed journal articles and numerous conference papers and book chapters. His work has appeared in Advances in Consumer Research, Cities, International Journal of Market Research, Journal of Business Research, Journal of Small Business and Enterprise Development and The Service Industries Journal, amongst others. From its foundation in 2008 until 2015 he was Academic Editor of the Journal of Place Management and Development, which is ranked in the top quartile for Business and International Management, Urban Studies, and Geography, Planning and Development in the SCImago Journal Rankings.
Publications
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Paradox, tribalism and the transitional consumption experience: In light of post-postmodernism
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The spatial aspects of musical taste: Conceptualising consumers’ place-dependent identity investments
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The Impact of Resources and Strategic Orientation on Small Retail Firm Performance